Usually in our Market Research Monday segment we talk about a specific municipality and highlight how many buyers are looking there.  But the feedback we hear so far is – “that’s nice, but tell me about my own home!”

Well, today we’re showing you that we can do that for you!  It is our “Test the Market” tool available to every Quinn & Wilson agent.  No matter if you live in Montgomery County, Bucks County, or Philadelphia our tool can give you a look inside buyer activity at any price point.

If you look at the image above (address hidden for privacy purposes) you can see that if the home is priced at $400,000 there are 115 buyers who would be interested.  If the price goes up to $420,000, the number drops by 6% and if the price goes up to $440,000 it drops by 12%.  Similarly, if the price of this home were $360,000 instead of $400,000 the pool of buyers goes up by another 6%.

How do we know this?  Well, it is based off of searches that people using our web tools have initiated or saved.  We know there are 115 people who have saved searches in this price range for this town.  More importantly, if you were to list this home right now each of those 115 people would get an email alert telling them it is now for sale!  In a market where timing is everything, we think these alerts are worth their weight in gold.

If you want to learn more about how many people are searching for your home, or if you want to set up a search to let you know about a particular area contact us and we can make it happen for you.